New Term Alert: If you haven't been taking an "Integrated Marketing" approach to the way you promote, sell or, share your product/service —you'll want to take feverish notes here. In a multi-channel world, it’s easy to get lost in the clutter and even harder to sashay onto centre stage (the confidence and 6-inch heels required, BAABY).Read More
VIDEO POST: Like the Karate Kid, we're going to study Cardi B’s ways to a powerful and unmistakable online presence even if you launched your business yesterday. And especially if you’re thinking of levelling up.Read More
There are a few things that need to stay in 2017 and not carry over into next year.Read More
Show of hands. Who wants to create one? Or can stick with it?Read More
There are numbers that suggest paying for advertising "reach" is the only option but that doesn't mean those who are paying to play share interesting or engaging content.Read More
It's 2017, more than a map of directions should pop up in your search results. Here's why not being online hurts your business:Read More
If you've been at this for awhile, then I'm sure you have been told posting in Facebook groups is a surefire way to get clients?
Or, if you're not posting 3 times a day (on social media) ---nobody will know you exist?
AND...you're not about to pay to play using Facebook ads (more about this another time).Read More