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Marketer · Speaker · Writer

Marketer · Speaker · Writer

Posts in Don't Believe The Hype

Hella Questions: A Non-Tipper's Terms and Conditions for Tipping

Hella Questions: A Non-Tipper's Terms and Conditions for Tipping

Why do we tip our server but not the nurse who took care of us?

Don't Believe The HypeTennile CooperOctober 1, 2024tipping culture, service workers, Tipflation, TipCreep, non tipperComment

Hella Great: The 5 Gen Z slang, brands should adopt, immediately

One-dimensional approaches don’t work with multi-dimensional beings.

Don't Believe The HypeTennile CooperSeptember 24, 2024gen alpha, gen z slang, brand awareness, harris debate, gen zComment

Broken as F*ck: The creative brief for making people believe ghost jobs are real

Broken as F*ck: The creative brief for making people believe ghost jobs are real

Thank you for applying for this now obsolete role, sorry we didn’t hire you.

Don't Believe The HypeTennile CooperAugust 27, 2024ghost jobs, recruitment strategy, creative briefComment

Real as F*ck: We keep it demuretsy over here.

Real as F*ck: We keep it demuretsy over here.

The LGBTQ community is to thank for many of the expressions used today.

Don't Believe The HypeTennile CooperAugust 20, 2024tiktok viral, very demure, Jools LebronComment

Guilty as F*ck: Who knew The Olympics and corporate culture have so much in common?!

Guilty as F*ck: Who knew The Olympics and corporate culture have so much in common?!

Once inside, that talent needs to have a seat at the table, not only an invitation.

Don't Believe The HypeTennile CooperAugust 13, 2024Rachael Gunn, olympics, corporate culture, deiComment

Shady as F*ck: Is your mind playing mental gymnastics? Let's Biles it.

Shady as F*ck: Is your mind playing mental gymnastics? Let's Biles it.

The outcome of a situation is not indicative of who you are as a person, and you can change course—at any point!

Don't Believe The HypeTennile CooperAugust 6, 2024manifestation, dark matter, simone biles, affirmationsComment

Thirsty as F*ck: Was 2020 the best year for human capital?

Thirsty as F*ck: Was 2020 the best year for human capital?

Companies will bend the rules and play the fool, but they’ll always be thirsty as f*ck for human capital.

Don't Believe The HypeTennile CooperJuly 30, 2024chat gpt, dei hire, hybrid model, human capaital, corporate culture, aiComment